Merilyn Ritchie is the co-founder and Senior Marketing Strategist at EX Media. She has honed her skills crafting top-notch strategies and content for a diverse range of clients, from small businesses to large non-profits to tech startups and everything in between. When she's not busy conjuring marketing magic, Merilyn can be found in the garden or with her nose buried in a book, fueling her passion for the written word. She loathes to talk about herself in the third person but can be persuaded to do so from time to time. So it goes. You can catch her latest musings and insights by following her on Instagram at @merilynmcg.
So, you’re looking to launch an online store. You’re in luck; setting up an online store has never been easier – especially with an intuitive content management system (CMS) like WordPress, coupled with WooCommerce – a plugin that allows you to add eCommerce functionality to WordPress sites. WooCommerce and WordPress are both free, open-source software. […]
SEO is a word you’ve likely heard a lot of if you’re a business owner or marketer. You know that you need it – and you want to understand it – but finding a simple black-and-white definition of SEO is difficult.